SOUEAST UAE
Founded in 1995, SOUEAST is known for smart design, advanced safety, and urban-ready performance. Through our exclusive partnership, Elite Group Holding brings SOUEAST to the UAE with a flagship showroom on Sheikh Zayed Road. The debut lineup — S06, S07, S09, and the plug-in hybrid S06 DM — combines technology, style, and sustainability in line with the brand’s “Ease Your Life” philosophy.
Elite Group Holding
Headquartered in the UAE, Elite Group Holding is redefining automotive experiences with a customer-first approach. Our portfolio spans global brands including Jetour, SOUEAST, and Zenvo, alongside The Elite Cars and ART Elite Car Rental. Guided by our belief in People First, Always, we deliver innovation, trust, and refined mobility experiences both locally and globally.
LET’S TALK
Curious about the performance, specifications, or any other details about your chosen car? We’re here to answer all your questions. Send us your inquiry using the form below, and we’ll handle the rest.
